Art director and photographer based in The Hague, specializing in branding and visual storytelling. With a keen interest in design, art, automotive design and (interior)architecture. For work, I craft compelling concepts and narratives that captivate and inspire. In my free time, I immerse myself in stories through my passions: games, books, music and movies.
I completed my studies at the renowned Willem de Kooning Academy of Art in Rotterdam, where I majored in Lifestyle and Design. My focus was primarily on branding, a field where I honed my skills and developed a deep understanding of creating impactful brand identities. Alongside my main study, I pursued a second degree in photography, which allowed me to blend visual storytelling with my branding expertise, enhancing my creative portfolio,
Despite initially being more inclined towards interior design, gadgets, and general design rather than fashion, I found myself transitioning from the beauty packaging industry into the world of fashion. This unexpected shift expanded my horizons and provided me with a unique perspective on design and aesthetics. My journey through these diverse fields has enriched my approach and allowed me to integrate varied elements into my work seamlessly.
My greatest interests lie in interior design, innovative gadgets, music, cars, and gaming. These areas fuel my creativity and inspire me daily. The blend of functionality, aesthetics, and technology in these fields captivates me, driving my desire to explore and innovate. As I continue to grow in my career, I am eager to focus more on these interests, channeling my skills and creativity into projects that resonate with these passions. My goal is to merge my professional expertise with my personal interests, crafting a career that reflects my enthusiasm for design, technology, and the vibrant interplay between them.

